Pressed By Marita
THE BRAND
INDUSTRY
Pressed is a fresh press-on nail company specializing in bespoke nail designs, catering to a diverse range of customers from young girls to adults. Their concept appeals to individuals who desire exquisite nails without the time commitment or potential damage associated with traditional nail salons.
Their mission is to provide a brand for women seeking a stunning, interchangeable, and reusable nail solution that is both efficient and practical for everyday wear.
Beauty
OUR WORK
Content Creation, Content & Social Strategy
THE BRIEF
The goal was to support Pressed from inception by showcasing their designs through a series of styled shots reminiscent of Pinterest aesthetics, designed to pique interest. They sought a content strategy to successfully launch their business while gaining the skills to manage it independently and align with their brand's future vision.
We facilitated a content shoot to capture photography and video content for reels, which was then curated into a comprehensive content calendar. This approach ensured alignment with their target audience, branding, and overarching goals, setting the stage for a successful brand launch and ongoing management.
Tailored for Pressed by Marita, our Social & Content Strategy packages offer a diverse array of content aimed at captivating their target audience through captivating reels showcasing the efficient yet stunning application of their nails.
We specialize in creating short, engaging reels that showcase dramatic nail sets, emphasizing their ease of application and visually stunning designs. This combination of elements ensures that the content remains both compelling and authentic to the Pressed brand.
Infusing a fun, quirky, and feminine touch while maintaining a business-focused approach, our content fosters a consistent, inviting, and relatable atmosphere that resonates with Pressed's audience.
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